Better Living Year 1967 Magazine Back Issues
194619471948194919501951195219531954195519561957195819591960196119621963196419651966196719681969197019711972
- January / February 1967
- An Inside Look At Du Pont Science City
- March / April 1967
- New Marketing Strategy Du Pont's Shoe Library
- May / June 1967
- Plant Manager Without A Plant
- How Du Pont Gets Its Money's Worth
- July / August 1967
- September / October 1967
- A Good Look At Prices
- November / December 1967
- Way Out Page 20
194619471948194919501951195219531954195519561957195819591960196119621963196419651966196719681969197019711972
Better Living was a Du Pont employee magazine created and published by the company's public relations department. The magazine, which began publication in 1946, featured the company's popular advertising slogan "Better Things for Better Living...Through Chemistry."
In keeping with this branding, its issues featured photojournalistic essays celebrating Du Pont products' contribution to improving American standards of living, features depicting Du Pont employees at work and at leisure, updates on Du Pont activities at home and abroad, and articles extolling free market values and the role of citizen consumers in postwar America.
